Rituals on Twitter

I followed the brand Rituals. They have products for body and home. Here you can read some statistics:

Actually, they are very active on Twitter. They post Job openings, links from other sites if they wrote about the brand and most of all, they react on followers. I once posted a tweet which said ” Shopping at the Rituals Store” and they reacted with ”Enjoy!”.

 

What type of reactions do they give on followers? Sometimes it are superficial reactions like have a nice day too, or enjoy shopping. Or they give recommendations if someone says for example ” I tried this product” They react with something like ”You can also try this”.  I think they react very well on criticsm

RitualsRituals

@Beautyill Excuses we hebben het waarschijnlijk niet gezien. Zou je je klacht in een DM kunnen sturen? Gaan we ernaar kijken. Groet!

If a follower asks something, Rituals reacts almost always, or if they did not know the answer they said ” We will get back at you”.

Here one can read some examples of Tweets:

Rituals
RitualsRituals

@
@misseri44 good to hear. Thank you! And have you ever tried our hammam hot scrub?
12 Sep Favorite Retweet Reply
Rituals
RitualsRituals

@
@narcisz18 dank je wel en voor jou ook een heel fijn weekend!
RitualsRituals
Want to work at a young and dynamic company? Check all our current job openings here: http://ow.ly/6JBjE
Next to the above they also try to interact through some questions for the followers like ”What is your favourite product, tweet this and win…’ Another thing which I think is interesting is that they tweet in different languages. Since they are a international company, I would have expected that they would only tweet in English.
Has following Rituals changed my ideas about the brand? Not really, I enjoyed the brand already, but since I followed them on Twitter I think they have very good customer care and they are really interested in their customers. So my feelings are more positive!
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4 Comments on “Rituals on Twitter”

  1. reneboer88 says:

    This is another fun blog to read, and here i see the same as with the last blogs, all the brands are trying to personalize their product and stance towards their customers (followers). Why do you think they are doing that?

  2. annn89 says:

    Ik vind dat je je blog op een creatieve manier heb geschreven. Op deze manier kun je goed zien wat voor tweets zij allemaal posten. Ik vind het trouwens best opvallend dat zij zelf meer mensen volgen dan mensen die hen volgen!

  3. lies0788 says:

    Ik moet zeggen dat ik nog niet veel merken ben tegengekomen die zo veel en enthousiast reageren op al hun tweets. Hun team zal wel heel groot zijn als ze dat allemaal voor elkaar weten te krijgen. Leuk om al die reacties te lezen!

  4. joyce279 says:

    Leuke blog. Bij jou blog zie ik het zelfde, als wat ik zelf tegen kwam. Ze reageren erg positief op alles. Ook op kritiek en zelf vind ik dit erg netjes van hun. Ook leuk dat ze allemaal wi acties op twitter zetten. Rituals is een heerlijk merk en erg leuk dat je deze hebt gekozen om je blog oer te schrijven.


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